25
apr
2018
The GDPR subject seems to have taken over Facebook and the front page of business sites. As the deadline given by the EU approaches, more and more online entrepreneurs try to update their sites, so they can comply with the new rules. The discussions regarding GDPR are focused on how we should make newsletter subscription…
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26
mar
2018
The new year has just started, but the online has already announced some big changes. If you haven’t made your balance for 2017 yet, now is the last chance to draw a line and make the plan for your online marketing strategy for this year. Here are the trends that the digital marketing specialists anticipated for 2018:…
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26
sep
2017
In the world of today, almost half of the global population has an internet connection. This fact determined radical changes at a global level in terms of strategic thinking and the way businesses choose to position themselves on the market. Similarly, each day goes by, a new technological innovation revolutionizes our…
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02
feb
2017
One of the biggest mistakes that small businesses make is related to the fact that they consider any value as a KPI indicator. Here is the next question: how can you choose the right KPI indicators that exactly fit your business? First, you should know that the KPI indicators of an eCommerce site differ from those of a…
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01
feb
2017
In the online industry, just like in any other business, performance is associated with two key processes, management, and measurement. If performance management reflects the bond between the entity and the performance (defining and implementing the strategy, training and the performance measurement), measuring it focuses…
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18
aug
2016
SEO is the most effective technique for e-commerce customer acquisition and retention. Research shows that almost half of online buyers begin the shopping process with a search engine. SEO optimization for e-commerce is essential for a steady and targeted traffic. In the attempt to achieve short-term gains, some online…
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