14
apr
2021
Search engine marketing (SEM) and Search engine optimization (SEO) are two terms many use in alternation, but in many cases, they are not used correctly and if you don`t know these subjects well enough, you can`t spot the mistake. Some people have heard about SEO and know what it means, but fewer have heard about SEM and…
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11
oct
2018
They say you never get a second chance to make a good first impression. When it comes to online, users make the first impression about your products or services according to your site's rankings on search engines. Therefore, when you search your brand on Google, it is preferable to find only results that put your business…
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06
aug
2018
For most of us, Google is the Internet. Being the starting point for finding new web pages, it is probably the most important invention since the internet itself. As of now, it's not an exaggeration to say that Search Engines have become an integrated part of our lives. We use it for shopping, leisure and business,…
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26
iul
2018
If the change of the domain is not properly done, there are chances your site will experience a negative impact. The search engine uses metrics on both the domain level and the page level to determine rankings. When you make such an important decision, the domain metrics are reset. Follow the steps we described in this…
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11
iun
2018
We all know that the purpose of SEO (Search Engine Optimization) is to help websites to improve their positions in Google's page results (SERP's). Therefore, when your website ranks higher on Google, you know that SEO is doing its job. But is this the only indicator for a company's efficiency? Certainly not! Now that we…
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06
iun
2018
To understand the way that marketers interact with the concept of SEO content, it is important to analyze each term separately. SEO stands for search engine optimization, the process of getting traffic from “organic,” “editorial” or “natural” search results on search engines. Content refers to every piece of information…
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