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Reputation management SEO: how to maintain a top Google ranking

11

oct

2018

Reputation management SEO: how to maintain a top Google ranking

They say you never get a second chance to make a good first impression. When it comes to online, users make the first impression about your products or services according to your site's rankings on search engines. Therefore, when you search your brand on Google, it is preferable to find only results that put your business…

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How does a search engine work in 2018?

06

aug

2018

How does a search engine work in 2018?

For most of us, Google is the Internet. Being the starting point for finding new web pages, it is probably the most important invention since the internet itself. As of now, it's not an exaggeration to say that Search Engines have become an integrated part of our lives. We use it for shopping, leisure and business,…

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Change your Domain like a pro! Here is how to do it with no SEO consequences

26

iul

2018

Change your Domain like a pro! Here is how to do it with no SEO consequences

If the change of the domain is not properly done, there are chances your site will experience a negative impact. The search engine uses metrics on both the domain level and the page level to determine rankings. When you make such an important decision, the domain metrics are reset. Follow the steps we described in this…

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What is ROI and how does SEO affect this?

11

iun

2018

What is ROI and how does SEO affect this?

We all know that the purpose of SEO (Search Engine Optimization) is to help websites to improve their positions in Google's page results (SERP's). Therefore, when your website ranks higher on Google, you know that SEO is doing its job. But is this the only indicator for a company's efficiency? Certainly not! Now that we…

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Which are the most important aspects when writing successful SEO content

06

iun

2018

Which are the most important aspects when writing successful SEO content

To understand the way that marketers interact with the concept of SEO content, it is important to analyze each term separately. SEO stands for search engine optimization, the process of getting traffic from “organic,” “editorial” or “natural” search results on search engines. Content refers to every piece of information…

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What are internal links and how are they related to a correct architecture of a website

24

mai

2018

What are internal links and how are they related to a correct architecture of a website

Let's start things off by defining the internal links: Their role is to link a page from a website to another address, belonging to the same domain. Usually, these addresses are website pages, but they can also represent links to media files, download links, and many others. In order to optimize the structure of a site,…

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