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22
dec
2016
If you own a website, it’s recommended to check its performance if you want to improve your online marketing and SEO strategy. Many of the renowned websites that promote high quality content and have tens of thousands of unique visitors every day, focus on the importance of performance metrics in Google Analytics.…
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22
dec
2016
Events are interactions users have with the content, interactions that can be tracked independently in a Web page or in a loading screen. This includes a series of actions, such as watching a video, downloading a PDF file, Flash elements, incorporated AJAX elements, subscribing to a newsletter, clicks in a section…
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18
aug
2016
SEO is the most effective technique for e-commerce customer acquisition and retention. Research shows that almost half of online buyers begin the shopping process with a search engine. SEO optimization for e-commerce is essential for a steady and targeted traffic. In the attempt to achieve short-term gains, some online…
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18
iul
2016
If your website was SEO optimized in the last years, there’s a good chance it has added up unnatural links over time, that you can get rid of by using Google disavow tool. If these links are detected by Google Penguin, your site can be penalized. What is Google disavow? This tool was created to be used when…
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30
iun
2016
A while ago, Google has decided to restrict the access to Google KeywordPlanner, one of the most used tools by SEO specialists, making it available just for the ones that run an active Adwords campaign. This somehow anticipated change from Google has endangered, in a certain degree, the daily activity of the SEO experts.…
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26
mai
2016
Identifying the correct keywords is the cornerstone of a SEO strategy and the ultimate goal for SEO professionals is not only to increase organic traffic from search engines, but also conversion rate. Keywords decide who gets on your website and why. The more relevancy, high volume of searches and low difficulty they have,…
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