09
mar
2017
No matter if you are a blogger, a writer of a SEO agency or if you own an online business, there is always the question: ''do I have to add an image to the written content?" The answer is always the same: ,,Yes, you do!''. Images lead to a more entertaining experience of the user and bring an organic traffic through the…
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01
feb
2017
In the online industry, just like in any other business, performance is associated with two key processes, management, and measurement. If performance management reflects the bond between the entity and the performance (defining and implementing the strategy, training and the performance measurement), measuring it focuses…
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27
dec
2016
Google represents a great business model, that invests billions of dollars in products such as Gmail, Google Search, Google Maps, Google Earth, Google Apps and more. Google earns money that come from paid applications that users purchase, and for them to buy it and to use it, they must trust this brand. To show…
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22
dec
2016
If you own a website, it’s recommended to check its performance if you want to improve your online marketing and SEO strategy. Many of the renowned websites that promote high quality content and have tens of thousands of unique visitors every day, focus on the importance of performance metrics in Google Analytics.…
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22
dec
2016
Events are interactions users have with the content, interactions that can be tracked independently in a Web page or in a loading screen. This includes a series of actions, such as watching a video, downloading a PDF file, Flash elements, incorporated AJAX elements, subscribing to a newsletter, clicks in a section…
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18
aug
2016
SEO is the most effective technique for e-commerce customer acquisition and retention. Research shows that almost half of online buyers begin the shopping process with a search engine. SEO optimization for e-commerce is essential for a steady and targeted traffic. In the attempt to achieve short-term gains, some online…
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